LEARN from the EXPERTS about updated tools and strategies… whether you’re a newbie business owner, or an established, seasoned business or service professional:
It’s human nature to want to survive, it’s our intention to help you THRIVE
as a
Chief Everything Officer!
Presenters
Our Keynote Speaker is Michael Port
Called “an uncommonly honest author" by the Boston Globe and
a "marketing guru" by The Wall Street Journal, Michael Port is a
New York Times Bestselling author of four books including Book Yourself Solid, Beyond Booked Solid, The Contrarian Effect and
The Think Big Manifesto.
He writes a monthly column on sales and marketing for
Entrepreneur Magazine, is a regular guest on MSNBC and CNBC
and receives the highest overall speaker ratings at conferences around the world.Michael's mission is to help you pursue mastery
in Booked Solid U and rally you to think bigger about who you are
and what you ultimately offer the world. Sites:
www.bookedsolidu.com, www.michaelport.com
CEO Breakout Session Faculty
Topic: Social Media Savvy – Branding and Marketing Using Current Technology
Lisa Marie Dias, a goal oriented,energetic entrepreneurwith a wide range of business and teaching experience, helps business owners create dynamic, effective online marketing materials and provides practical introductions to Social Media.
LisaMarie offers online webinars and live presentations teaching peoplehow to use social media to grow their businesses as well as private sessions where she works with clients to create effective online marketing plans, incorporating traditional and social media to achieve their marketing goals (www.lisamariediasdesigns.com).
Topic: Too Cluttered to Declutter – Gain Control, Create Space, Regain Your Freedom
Carrie Greene is a coach, professional organizer and decluttering expert. She spent 15 years on Wall Street honing her business and organizational skills at major brokerage firms. In 2002, Carrie became convinced that there had to be more to life than commuting to Wall Street and established CarrieThru Coaching & Organizing Services (www.CarrieThru.com ).
Carrie gets that clutter is not just about stuff but about the life you want to lead. Her powerful techniques have helped thousands of people gain control over their time, space and things.
Topic: Productive & Accountable YOU – A Successful Contact Management System
Robert Hellmann is a Five O'Clock Club Career Coach, VP/Associate Director of the Club's Guild of Career Coaches, and Adjunct Professor at NYU teaching Career Management courses. Rob is frequently quoted in the press on career topics, and has been featured in the New York Times and on Fox News.
Rob’s extensive career development experience includes creating a “manager as coach” program and leading numerous organizational development initiatives while at JP Morgan Chase. He has also developed a retention and human capital management model that helps corporate executives and their employees work together more productively.
Rob's educational background includes a BS in Economics from Binghamton University and an MBA in Finance/Marketing from Fordham University. He lives in New York City. For more info, visit www.hellmannconsulting.com.
Topic: Finance Systems – Choosing an Efficient & Cost Effective System for YOUR Business
Judy Hissong is a business partner focused on improving the bottom line through financial analysis, teambuilding, and leadership development. Her business is helping other entrepreneurs excel. She is an ICF-Accredited Coach, and has over 15 years in C-level management of professional service organizations.
She partners with organizations to develop profit-oriented strategies based on her business acumen and her team-oriented approach.
Judy is a frequent presenter on Strategic Planning and other topics for the Association of Legal Administrators’ Chapters in cities throughout the U.S. and has taught Financial Management for Professional Service Organizations for the University of California San Diego. She received her Bachelor's Degree in Accounting from Huntingdon College, and her Masters Degree in Sports Management from the University of Richmond. She is the Principal of Nesso Strategies, a speaking/coaching/consulting/training company. (www.nessostrategies.com).

Topic: Getting Started – Creating Your Business Plan
Karen Katcher, who founded Katcher Associates (www.KatcherAssociates.com) in 2001, has produced a formula for creating successful businesses. Karen developed a solution to increase sales by nearly 30% for an international risk management and fraud protection company. She also developed and grew a $1 Billion business at AT&T, known as the AT&T Universal card. In fact she named it. An avid public speaker on many professional topics, she offers seminars on business start-ups, business and market plans and training in management and sales. She provides counseling for Small Business Development Centers. Karen holds an MBA degree in finance from Fairleigh Dickinson University and is involved in a variety of business groups and Chambers of Commerce.

Topic: Understanding Information Technology in a Small Business
Geoffrey Knoerzer, VP, Diversified Technology Services, Inc. (www.DiversifiedTechnologyServices.com) applies motivational, empowering approaches to unite and drive cross-functional teams, achieve company goals, and maximize efficiencies utilizing Information Technology resources. Working in small and large business operations, he has balanced the cost and efficiency of applying technology to small and midsized business.
Geof received his MBA from DePaul University, Chicago, where he is also a Professor teaching Ecommerce and Information Technology in the MBA program; he has held a similar teaching position at Lewis University.
Topic: What Business Are You In? Sharpening the Focus of Your Business
Vicki Lynne Morgan with 30+ years experience in marketing and selling, helps small business owners and entrepreneurs make critical decisions that assure long term growth and profitability. In addition to private consulting, Ms. Morgan conducts programs for New Jersey Small Business Development Centers, college professional education programs, chambers of commerce, and NJAWBO. A Certified Guerrilla Marketing Coach, Ms. Morgan is president of Califon Connection LLC and divisions: www.animalbrands.com , www.russmormg.com , and www.russmormarine.com

Topic: The Customer Experience – Outstanding Service on a Shoestring Budget
Marijo Puleo, Ph.D. is the Managing Partner for Make Change Positive (www.MakeChangePositive.com) and adjunct Partner at Peppers and Rogers Group (http://www.peppersandrogersgroup.com) a premier strategy management consulting firm. She has over 20 years experience working with small business owners and nimble startups to large multinational corporations. She has coached owners and leaders to develop their customer strategies as well as design and deliver change programs for over 1,000,000 employees. She is an experienced leadership coach, mentor, consultant and author.
Topic: Legal Issues for Small Businesses & Professional Practices
Renée A. Rubino, Esq. is the founding member of the Rubino Law Group (www.rubinoesq.com). The firm’s practice areas include employment law, business law, commercial real estate, family law, and estate planning. In 2004, Ms. Rubino was selected for inclusion in the New Jersey Law Journal’s annual magazine supplement, 40 Under 40. She currently serves as General Counsel for the New Jersey Women Lawyers Association, and is a member of the New Jersey State Bar Association, Executive Women of New Jersey, and the New Jersey Collaborative Law Group, among other professional and community organizations.
Topic: Networking & Referrals – Strategies for Maximizing Your Business
Sandy Schussel once an unhappy lawyer, survived cancer and transformed his life. Now through Brass Ring Coaching (www.brassringcoaching.com ) he motivates, trains and coaches sales and service professionals, helping them attract and keep the kinds of clients they really want. He is the author of The High Diving Board and Become A Client Magnet; and he believes that every career should bring us not just income but also adventure, passion, joy, and fulfillment.
Topic: People Skills – Expansion via Virtual Assistants, Affiliations, Employees
Marc V. Weiner, MHA, FACHE, PCC, AELC, Managing Director & CEO, Empowerment Associates, LLC (www.empowermentassociates.com) provides Executive Coaching, business consulting and advisory services to CEOs, Boards of Directors, Business Owners, Entrepreneurs, Sales Managers, Sales Professionals, Customer Service Professionals, Life & Business Coaches, Speakers and Consultants. He is founder of the award-winning Sales-Success-System and Niche Creator Pro.
He has served as President of a major division of a billion dollar national physician practice management company as well as EVP, COO, and CFO for several major organizations. His teaching experience includes Pfeiffer University School of Graduate Studies, iPEC, Global Institute of Holistic Healing, University of New Haven the American College of Emergency Physicians.
Marc’s new book “GPS (Goal & Proven Strategies) For Success From The Industry’s Leaders” is co-authored by Stephen Covey and Dr. John Gray.
Topic: Building & Maximizing Your Web Presence – Getting Your Website to Work for You
Andrea Williams, a Book Yourself Solid® Certified Coach and Certified MasterMind Executive CoachTM, is a lifelong writer and editor. She has a broad work history—serving as both creative talent and project manager—in a broad spectrum of non and for profit businesses including publishing, higher education, academic medicine, social services, and the computer industry.
For the past several years, Andrea has worked in partnership with her artist/web designer husband Roger Goode to help small business owners and solopreneurs develop a successful online presence with appropriate and simplified marketing strategies using custom WordPress websites, social networking, information product development, and email marketing including autoresponders and broadcasts. You can learn more about how they work at www.FreshStartCreative.com.
Be sure not to miss your opportunity to ask your most burning questions of our
EXPERT PANEL immediately following our break-out sessions!


